What Happened to GiftCardMall?
Understanding brand changes, the MyGift portal, and where to manage gift cards today
Brand and Portal Overview
GiftCardMall has been associated with programs operated by a large gift card network. Over time, branding, support terminology, and card-management portals were consolidated or renamed under related program names. This can make older packaging or instructions look out of date compared to what you see today.
Where Do I Manage My Card?
Follow the printed instructions on your specific card. Card backs may reference a phone number or a portal name for balance, registration, or transaction details. Because issuers and batches differ, the most reliable path is the information printed on your card materials.
Did GiftCardMall go out of business?
No. The brand presence changed as programs were consolidated and re-labeled under broader network operations. Cardholders should follow the guidance printed on their card for the correct support path.
What is “MyGift” in relation to GiftCardMall?
“MyGift” has been a common label used for card registration and balance tools tied to certain program lines. If your packaging mentions this name, use the instructions printed on your card to access the correct service.
Is my card still valid?
In most cases, funds remain valid per the terms printed on the card. Check the expiration date and any program terms provided with your card for specifics on usage and replacement options.
How do I avoid phishing or fake portals?
Only use the phone numbers and instructions printed on your card materials. Do not share full card numbers, photos, or codes anywhere else. Be cautious of search results or pages that request unnecessary personal data.